Bakery in St. Matthews, KY: Market Data and a Website That Gets the Call

St. Matthews has 3 bakeries by the latest Census count, or 1.7 for every 10,000 of its 17,577 residents. That is below the Kentucky median for places we measured (2.8 per 10,000), so St. Matthews has fewer bakeries per resident than most. Customers here may be driving to nearby towns, which is a chance for a local business that is easy to find online.

Picture a parent ordering a custom cake a week before a party in St. Matthews. They search things like “custom cake near me”, “bakery open now” or “birthday cake order”, look at two or three results, and contact the first one that makes it easy.

See website plans for bakeries →

St. Matthews Market Snapshot

MeasureSt. Matthews, KY
Bakery establishments (ZIP 40207)3
Per 10,000 residents1.7
Kentucky median per 10,000 (places measured)2.8
Rank among 8 measured KY places5th
Bakery establishments in Jefferson County20
Population17,577
Households8,772
Median household income$82,412
Median age36.5
Owner-occupied homes53.3%
Commute by car, truck or van79.6%

How Customers Search for a Bakery in St. Matthews, KY

People looking for this service in St. Matthews tend to type short searches first and longer ones when they need something specific.

Your site should answer every one of these on a page a customer can reach in one tap.

What the Numbers Mean for a Bakery

With 8,772 households, that works out to about one bakery for every 2,924 households in St. Matthews.

Jefferson County as a whole has 20 of these establishments, so St. Matthews accounts for roughly 15% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in St. Matthews is $82,412. Higher-income households tend to book online and compare options carefully, so clear prices and service details matter.

About 53.3% of occupied homes are owner-occupied, so a large share of residents rent and move more often; new arrivals search online to find a provider.

The median age is 36.5. Customers here use both phone calls and online booking.

79.6% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

What Your Website Should Do

A St. Matthews customer should be able to do all of this from a phone in under a minute:

Get a Website Built for Bakeries

We set up the website, online booking and missed-call text-back for your bakery and keep it updated each month, starting at $149 a month.

See plans and pricing →

Questions? Email [email protected].

Common Questions

How many bakeries are in St. Matthews, KY?

Census ZIP Business Patterns 2023 count 3 bakery establishments in ZIP code 40207, which covers most of St. Matthews (the ZIP area also reaches past city limits). That is 1.7 per 10,000 residents, 5th of 8 Kentucky places we measured.

How do people in St. Matthews, KY search for a bakery?

Short searches like “bakery St. Matthews” and “bakery St. Matthews KY”, plus longer ones such as “bakery open on sunday in St. Matthews KY” and “bakery same day delivery in St. Matthews KY”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.

How much is bakery equipment in St. Matthews KY?

Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a bakery, which is why bakeries in St. Matthews that answer it on their own site, in plain words, tend to get the call.

Is St. Matthews a competitive market for bakeries?

By our measure the market is under-served: 1.7 establishments per 10,000 residents against a Kentucky median of 2.8.

What should a bakery website in St. Matthews include?

Start with custom order form with date and size, photo gallery of past cakes and pickup time scheduling, plus a fast mobile layout and click-to-call.

How much does a managed website for a bakery cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Bakery Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 311811 (Retail bakeries), taken from ZIP code 40207, the ZIP that holds most of the land in St. Matthews; the ZIP area extends past city limits. County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.