Hair Salon in Laurel, DE: Market Data and a Website That Gets the Call

Laurel has 3 hair salons by the latest Census count, or 7.2 for every 10,000 of its 4,152 residents. That is below the Delaware median for places we measured (12.1 per 10,000), so Laurel has fewer hair salons per resident than most. Customers here may be driving to nearby towns, which is a chance for a local business that is easy to find online.

Think about a new client comparing stylists' work before booking a long color appointment in Laurel. A search for “stylist availability this week” or “color or balayage near me” shows a handful of options, and most people pick whichever business answers fastest.

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Laurel Market Snapshot

MeasureLaurel, DE
Hair Salon establishments (ZIP 19956)3
Per 10,000 residents7.2
Delaware median per 10,000 (places measured)12.1
Rank among 27 measured DE places19th
Hair Salon establishments in Sussex County68
Population4,152
Households1,609
Median household income$48,644
Median age33
Owner-occupied homes39.6%
Commute by car, truck or van87.3%

How Customers Search for a Hair Salon in Laurel, DE

People looking for this service in Laurel tend to type short searches first and longer ones when they need something specific.

Each of these deserves a clear answer on your site: a service page, your hours, a price range and a way to book.

What the Numbers Mean for a Hair Salon

With 1,609 households, that works out to about one hair salon for every 536 households in Laurel.

Sussex County as a whole has 68 of these establishments, so Laurel accounts for roughly 4% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in Laurel is $48,644. Many households here watch costs, so showing prices or ranges up front builds trust before the first call.

About 39.6% of occupied homes are owner-occupied, so a large share of residents rent and move more often; new arrivals search online to find a provider.

The median age is 33. A younger population is used to booking from a phone, so mobile booking is expected.

87.3% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

What Your Website Should Do

A Laurel customer should be able to do all of this from a phone in under a minute:

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Questions? Email [email protected].

Common Questions

How many hair salons are in Laurel, DE?

Census ZIP Business Patterns 2023 count 3 hair salon establishments in the ZIP codes whose postal city name is Laurel (19956). That is 7.2 per 10,000 residents, 19th of 27 Delaware places we measured.

How do people in Laurel, DE search for a hair salon?

Short searches like “hair salon Laurel” and “hair salon Laurel DE”, plus longer ones such as “affordable hair salon near Laurel DE” and “hair salon same day appointment in Laurel DE”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.

How much is hair salon booth rental in Laurel DE?

Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a hair salon, which is why hair salons in Laurel that answer it on their own site, in plain words, tend to get the call.

Is Laurel a competitive market for hair salons?

By our measure the market is under-served: 7.2 establishments per 10,000 residents against a Delaware median of 12.1.

What should a hair salon website in Laurel include?

Start with booking by stylist with service length built in, photo gallery by service and deposit option for long color appointments, plus a fast mobile layout and click-to-call.

How much does a managed website for a hair salon cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Hair Salon Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 812112 (Beauty salons), summed over the ZIP codes whose USPS city name is Laurel (19956). County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.