Hair Salon in Ocean Grove, MA: Market Data and a Website That Gets the Call

Ocean Grove has 3 hair salons by the latest Census count, or 8.7 for every 10,000 of its 3,453 residents. That is close to the Massachusetts median of 7.0 per 10,000 for the places we measured, so competition in Ocean Grove is about average. Small things like a fast mobile site and quick replies decide who gets the call.

Think about a new client comparing stylists' work before booking a long color appointment in Ocean Grove. A search for “stylist availability this week” or “color or balayage near me” shows a handful of options, and most people pick whichever business answers fastest.

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Ocean Grove Market Snapshot

MeasureOcean Grove, MA
Hair Salon establishments (ZIP 02777)3
Per 10,000 residents8.7
Massachusetts median per 10,000 (places measured)7.0
Rank among 103 measured MA places44th
Hair Salon establishments in Bristol County168
Population3,453
Households1,290
Median household income$118,696
Median age36.9
Owner-occupied homes88.1%
Commute by car, truck or van85.0%

How Customers Search for a Hair Salon in Ocean Grove, MA

Here is how customers in Ocean Grove phrase their searches, based on free Google autocomplete data.

Your site should answer every one of these on a page a customer can reach in one tap.

What the Numbers Mean for a Hair Salon

With 1,290 households, that works out to about one hair salon for every 430 households in Ocean Grove.

Bristol County as a whole has 168 of these establishments, so Ocean Grove accounts for roughly 2% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in Ocean Grove is $118,696. Higher-income households tend to book online and compare options carefully, so clear prices and service details matter.

About 88.1% of occupied homes are owner-occupied, so many customers are long-term residents who stick with a business they like.

The median age is 36.9. Customers here use both phone calls and online booking.

85.0% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

What Your Website Should Do

With 3 competitors nearby, these are the parts of the site that do the most work for a Ocean Grove hair salon:

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Questions? Email [email protected].

Common Questions

How many hair salons are in Ocean Grove, MA?

Census ZIP Business Patterns 2023 count 3 hair salon establishments in ZIP code 02777, which covers most of Ocean Grove (the ZIP area also reaches past city limits). That is 8.7 per 10,000 residents, 44th of 103 Massachusetts places we measured.

How do people in Ocean Grove, MA search for a hair salon?

Short searches like “hair salon Ocean Grove” and “hair salon Ocean Grove MA”, plus longer ones such as “hair salon near Ocean Grove MA” and “hair salon cost in Ocean Grove MA”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.

How much is hair salon equipment in Ocean Grove MA?

Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a hair salon, which is why hair salons in Ocean Grove that answer it on their own site, in plain words, tend to get the call.

Is Ocean Grove a competitive market for hair salons?

By our measure the market is about average: 8.7 establishments per 10,000 residents against a Massachusetts median of 7.0.

What should a hair salon website in Ocean Grove include?

Start with booking by stylist with service length built in, photo gallery by service and deposit option for long color appointments, plus a fast mobile layout and click-to-call.

How much does a managed website for a hair salon cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Hair Salon Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 812112 (Beauty salons), taken from ZIP code 02777, the ZIP that holds most of the land in Ocean Grove; the ZIP area extends past city limits. County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.