Insurance Agent in Colfax, WA: Market Data and a Website That Gets the Call

Colfax has 3 insurance agencies by the latest Census count, or 11.1 for every 10,000 of its 2,708 residents. That is close to the Washington median of 9.1 per 10,000 for the places we measured, so competition in Colfax is about average. Small things like a fast mobile site and quick replies decide who gets the call.

Most insurance agencies in Colfax get found the same way: a household shopping quotes after a renewal notice searches “insurance agent near me”, skims the top results and taps call or book on the clearest one.

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Colfax Market Snapshot

MeasureColfax, WA
Insurance Agency establishments (ZIP 99111)3
Per 10,000 residents11.1
Washington median per 10,000 (places measured)9.1
Rank among 188 measured WA places73rd
Insurance Agency establishments in Whitman County12
Population2,708
Households1,167
Median household income$61,914
Median age39.4
Owner-occupied homes65.0%
Commute by car, truck or van90.4%

How Customers Search for a Insurance Agent in Colfax, WA

Searches for this service around Colfax come in two kinds: short ones and very specific ones.

Your site should answer every one of these on a page a customer can reach in one tap.

What the Numbers Mean for a Insurance Agency

With 1,167 households, that works out to about one insurance agency for every 389 households in Colfax.

Whitman County as a whole has 12 of these establishments, so Colfax accounts for roughly 25% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in Colfax is $61,914. Customers here weigh price and convenience, so a simple way to book or ask for a quote helps.

About 65.0% of occupied homes are owner-occupied, so many customers are long-term residents who stick with a business they like.

The median age is 39.4. Customers here use both phone calls and online booking.

90.4% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

The median home value is $245,300 and the median gross rent is $946 a month.

What Your Website Should Do

A Colfax customer should be able to do all of this from a phone in under a minute:

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Common Questions

How many insurance agencies are in Colfax, WA?

Census ZIP Business Patterns 2023 count 3 insurance agency establishments in the ZIP codes whose postal city name is Colfax (99111). That is 11.1 per 10,000 residents, 73rd of 188 Washington places we measured.

How do people in Colfax, WA search for a insurance agent?

Short searches like “insurance agent Colfax” and “insurance agent Colfax WA”, plus longer ones such as “insurance agent open in Colfax WA” and “insurance agent for car insurance in Colfax WA”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.

Do i need a home insurance agent in Colfax WA?

Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a insurance agent, which is why insurance agencies in Colfax that answer it on their own site, in plain words, tend to get the call.

Is Colfax a competitive market for insurance agencies?

By our measure the market is about average: 11.1 establishments per 10,000 residents against a Washington median of 9.1.

What should a insurance agency website in Colfax include?

Start with quote request by policy type, call or text an agent and policy service requests, plus a fast mobile layout and click-to-call.

How much does a managed website for a insurance agency cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Insurance Agency Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 524210 (Insurance agencies and brokerages), summed over the ZIP codes whose USPS city name is Colfax (99111). County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.