Massage in Navy Yard City, WA: Market Data and a Website That Gets the Call

Navy Yard City has 4 massage therapy studios by the latest Census count, or 15.0 for every 10,000 of its 2,672 residents. That is about 2.3 times the Washington median for places we measured, so Navy Yard City is a crowded market for massage therapy studios. When a customer has many choices, the business that answers first and makes booking easy usually wins the job.

Think about someone looking for a same-day massage in Navy Yard City. A search for “deep tissue massage” or “massage near me” shows a handful of options, and most people pick whichever business answers fastest.

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Navy Yard City Market Snapshot

MeasureNavy Yard City, WA
Massage Therapy Studio establishments (ZIP 98312)4
Per 10,000 residents15.0
Washington median per 10,000 (places measured)6.4
Rank among 130 measured WA places31st
Massage Therapy Studio establishments in Kitsap County46
Population2,672
Households1,315
Median household income$69,852
Median age34.3
Owner-occupied homes57.9%
Commute by car, truck or van77.6%

How Customers Search for a Massage in Navy Yard City, WA

Here is how customers in Navy Yard City phrase their searches, based on free Google autocomplete data.

Pages that answer these in plain words, with a call button nearby, are the ones that get the call.

What the Numbers Mean for a Massage Therapy Studio

With 1,315 households, that works out to about one massage therapy studio for every 329 households in Navy Yard City.

Kitsap County as a whole has 46 of these establishments, so Navy Yard City accounts for roughly 9% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in Navy Yard City is $69,852. Customers here weigh price and convenience, so a simple way to book or ask for a quote helps.

About 57.9% of occupied homes are owner-occupied, so a large share of residents rent and move more often; new arrivals search online to find a provider.

The median age is 34.3. A younger population is used to booking from a phone, so mobile booking is expected.

77.6% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

What Your Website Should Do

For massage therapy studios in Navy Yard City, the site has to turn a search into a booked visit or a quote request without a phone call going to voicemail:

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We set up the website, online booking and missed-call text-back for your massage therapy studio and keep it updated each month, starting at $149 a month.

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Questions? Email [email protected].

Common Questions

How many massage therapy studios are in Navy Yard City, WA?

Census ZIP Business Patterns 2023 count 4 massage therapy studio establishments in ZIP code 98312, which covers most of Navy Yard City (the ZIP area also reaches past city limits). That is 15.0 per 10,000 residents, 31st of 130 Washington places we measured.

How do people in Navy Yard City, WA search for a massage?

Short searches like “massage Navy Yard City” and “massage Navy Yard City WA”, plus longer ones such as “massage cost per hour in Navy Yard City WA” and “massage same day as gym in Navy Yard City WA”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.

How much is massage envy per month in Navy Yard City WA?

Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a massage, which is why massage therapy studios in Navy Yard City that answer it on their own site, in plain words, tend to get the call.

Is Navy Yard City a competitive market for massage therapy studios?

By our measure the market is crowded: 15.0 establishments per 10,000 residents against a Washington median of 6.4.

What should a massage therapy studio website in Navy Yard City include?

Start with online booking by therapist, service menu and prices and gift cards, plus a fast mobile layout and click-to-call.

How much does a managed website for a massage therapy studio cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Massage Therapy Studio Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 621399 (Offices of all other miscellaneous health practitioners (includes massage therapists; not split by NAICS)), taken from ZIP code 98312, the ZIP that holds most of the land in Navy Yard City; the ZIP area extends past city limits. County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.