Real Estate Agency Websites in Waco, TX

Waco has 38 real estate agencies by the latest Census count, or 2.6 for every 10,000 of its 143,570 residents. That is below the Texas median for places we measured (3.8 per 10,000), so Waco has fewer real estate agencies per resident than most. Customers here may be driving to nearby towns, which is a chance for a local business that is easy to find online.

Think about a seller checking what their home might be worth in Waco. A search for “home value estimate” or “realtor near me” shows a handful of options, and most people pick whichever business answers fastest.

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Waco Market Snapshot

MeasureWaco, TX
Real Estate Agency establishments in Waco (ZIP-level)38
Per 10,000 residents2.6
Texas median per 10,000 (places measured)3.8
Rank among 101 measured TX places62nd
Real Estate Agency establishments in McLennan County89
Population143,570
Households53,906
Median household income$54,365
Median age29.7
Owner-occupied homes49.4%
Commute by car, truck or van86.0%

What the Numbers Mean for a Real Estate Agency

With 53,906 households, that works out to about one real estate agency for every 1,419 households in Waco.

McLennan County as a whole has 89 of these establishments, so Waco accounts for roughly 43% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in Waco is $54,365. Many households here watch costs, so showing prices or ranges up front builds trust before the first call.

About 49.4% of occupied homes are owner-occupied, so a large share of residents rent and move more often; new arrivals search online to find a provider.

The median age is 29.7. A younger population is used to booking from a phone, so mobile booking is expected.

86.0% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

The median home value is $221,700 and the median gross rent is $1,165 a month.

What Your Website Should Do

A Waco customer should be able to do all of this from a phone in under a minute:

Get a Website Built for Real Estate Agencies

We set up the website, online booking and missed-call text-back for your real estate agency and keep it updated each month, starting at $149 a month.

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Questions? Email [email protected].

Common Questions

How many real estate agencies are in Waco, TX?

Census ZIP Business Patterns 2023 count 38 real estate agency establishments in the ZIP codes that sit mostly inside Waco. That is 2.6 per 10,000 residents, 62nd of 101 Texas places we measured.

Is Waco a competitive market for real estate agencies?

By our measure the market is under-served: 2.6 establishments per 10,000 residents against a Texas median of 3.8.

What should a real estate agency website in Waco include?

Start with home value request form, listings and agent pages and text-back for showing requests, plus a fast mobile layout and click-to-call.

How much does a managed website for a real estate agency cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Real Estate Agency Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 531210 (Offices of real estate agents and brokers), summed over ZIP codes whose 2020 ZCTA has at least half its land inside Waco. County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.