Restaurant in Clayton, NM: Market Data and a Website That Gets the Call

Clayton has 3 restaurants by the latest Census count, or 10.9 for every 10,000 of its 2,753 residents. That is below the New Mexico median for places we measured (25.4 per 10,000), so Clayton has fewer restaurants per resident than most. Customers here may be driving to nearby towns, which is a chance for a local business that is easy to find online.

Picture a diner checking the menu and hours before choosing where to eat in Clayton. They search things like “restaurants near me”, “menu and hours” or “takeout or reservations”, look at two or three results, and contact the first one that makes it easy.

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Clayton Market Snapshot

MeasureClayton, NM
Restaurant establishments (ZIP 88415)3
Per 10,000 residents10.9
New Mexico median per 10,000 (places measured)25.4
Rank among 65 measured NM places62nd
Restaurant establishments in Union County3
Population2,753
Households962
Median household income$34,500
Median age40.8
Owner-occupied homes72.6%
Commute by car, truck or van92.1%

How Customers Search for a Restaurant in Clayton, NM

People looking for this service in Clayton tend to type short searches first and longer ones when they need something specific.

Pages that answer these in plain words, with a call button nearby, are the ones that get the call.

What the Numbers Mean for a Restaurant

With 962 households, that works out to about one restaurant for every 321 households in Clayton.

Union County as a whole has 3 of these establishments, so Clayton accounts for roughly 100% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in Clayton is $34,500. Many households here watch costs, so showing prices or ranges up front builds trust before the first call.

About 72.6% of occupied homes are owner-occupied, so many customers are long-term residents who stick with a business they like.

The median age is 40.8. Customers here use both phone calls and online booking.

92.1% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

What Your Website Should Do

With 3 competitors nearby, these are the parts of the site that do the most work for a Clayton restaurant:

Get a Website Built for Restaurants

We set up the website, online booking and missed-call text-back for your restaurant and keep it updated each month, starting at $149 a month.

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Questions? Email [email protected].

Common Questions

How many restaurants are in Clayton, NM?

Census ZIP Business Patterns 2023 count 3 restaurant establishments in the ZIP codes whose postal city name is Clayton (88415). That is 10.9 per 10,000 residents, 62nd of 65 New Mexico places we measured.

How do people in Clayton, NM search for a restaurant?

Short searches like “restaurant Clayton” and “restaurant Clayton NM”, plus longer ones such as “restaurant depot same day in Clayton NM” and “restaurant open late near Clayton NM”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.

Can restaurant open 24 hours in Clayton NM?

Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a restaurant, which is why restaurants in Clayton that answer it on their own site, in plain words, tend to get the call.

Is Clayton a competitive market for restaurants?

By our measure the market is under-served: 10.9 establishments per 10,000 residents against a New Mexico median of 25.4.

What should a restaurant website in Clayton include?

Start with mobile menu that loads fast, reservations or order links and accurate hours and holiday notices, plus a fast mobile layout and click-to-call.

How much does a managed website for a restaurant cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Restaurant Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 722511, 722513 (Full-service and limited-service restaurants), summed over the ZIP codes whose USPS city name is Clayton (88415). County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.