Restaurant in Sterling, KS: Market Data and a Website That Gets the Call

Sterling has 3 restaurants by the latest Census count, or 12.4 for every 10,000 of its 2,411 residents. That is below the Kansas median for places we measured (20.7 per 10,000), so Sterling has fewer restaurants per resident than most. Customers here may be driving to nearby towns, which is a chance for a local business that is easy to find online.

In Sterling, a typical customer is a diner checking the menu and hours before choosing where to eat. They type “takeout or reservations” or “restaurants near me” into a phone and decide within minutes.

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Sterling Market Snapshot

MeasureSterling, KS
Restaurant establishments (ZIP 67579)3
Per 10,000 residents12.4
Kansas median per 10,000 (places measured)20.7
Rank among 105 measured KS places88th
Restaurant establishments in Rice County19
Population2,411
Households835
Median household income$54,922
Median age29.4
Owner-occupied homes75.6%
Commute by car, truck or van77.6%

How Customers Search for a Restaurant in Sterling, KS

Searches for this service around Sterling come in two kinds: short ones and very specific ones.

Each of these deserves a clear answer on your site: a service page, your hours, a price range and a way to book.

What the Numbers Mean for a Restaurant

With 835 households, that works out to about one restaurant for every 278 households in Sterling.

Rice County as a whole has 19 of these establishments, so Sterling accounts for roughly 16% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in Sterling is $54,922. Many households here watch costs, so showing prices or ranges up front builds trust before the first call.

About 75.6% of occupied homes are owner-occupied, so many customers are long-term residents who stick with a business they like.

The median age is 29.4. A younger population is used to booking from a phone, so mobile booking is expected.

77.6% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

What Your Website Should Do

With 3 competitors nearby, these are the parts of the site that do the most work for a Sterling restaurant:

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Questions? Email [email protected].

Common Questions

How many restaurants are in Sterling, KS?

Census ZIP Business Patterns 2023 count 3 restaurant establishments in the ZIP codes whose postal city name is Sterling (67579). That is 12.4 per 10,000 residents, 88th of 105 Kansas places we measured.

How do people in Sterling, KS search for a restaurant?

Short searches like “restaurant Sterling” and “restaurant Sterling KS”, plus longer ones such as “restaurant cost formula in Sterling KS” and “restaurant depot near Sterling KS”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.

What does a restaurant host do in Sterling KS?

Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a restaurant, which is why restaurants in Sterling that answer it on their own site, in plain words, tend to get the call.

Is Sterling a competitive market for restaurants?

By our measure the market is under-served: 12.4 establishments per 10,000 residents against a Kansas median of 20.7.

What should a restaurant website in Sterling include?

Start with mobile menu that loads fast, reservations or order links and accurate hours and holiday notices, plus a fast mobile layout and click-to-call.

How much does a managed website for a restaurant cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Restaurant Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 722511, 722513 (Full-service and limited-service restaurants), summed over the ZIP codes whose USPS city name is Sterling (67579). County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.