Roofer in Hortonville, WI: Market Data and a Website That Gets the Call
Hortonville has 3 roofing companies by the latest Census count, or 9.2 for every 10,000 of its 3,256 residents. That is about 3.1 times the Wisconsin median for places we measured, so Hortonville is a crowded market for roofing companies. When a customer has many choices, the business that answers first and makes booking easy usually wins the job.
Picture a homeowner after a storm looking for an inspection in Hortonville. They search things like “roofer near me”, “roof inspection” or “roof replacement cost”, look at two or three results, and contact the first one that makes it easy.
See website plans for roofing companies →Hortonville Market Snapshot
| Measure | Hortonville, WI |
|---|---|
| Roofing Company establishments (ZIP 54944) | 3 |
| Per 10,000 residents | 9.2 |
| Wisconsin median per 10,000 (places measured) | 3.0 |
| Rank among 46 measured WI places | 8th |
| Roofing Company establishments in Outagamie County | 22 |
| Population | 3,256 |
| Households | 1,247 |
| Median household income | $82,063 |
| Median age | 44.4 |
| Owner-occupied homes | 72.3% |
| Commute by car, truck or van | 90.4% |
How Customers Search for a Roofer in Hortonville, WI
Here is how customers in Hortonville phrase their searches, based on free Google autocomplete data.
- roofer Hortonville
- roofer Hortonville WI
- roofers open near Hortonville WI
- roofer near Hortonville WI prices
- emergency roofer in Hortonville WI
- emergency roofer near Hortonville WI
- what does a roofer charge per hour in Hortonville WI?
- how much is roofer in Hortonville WI?
Each of these deserves a clear answer on your site: a service page, your hours, a price range and a way to book.
What the Numbers Mean for a Roofing Company
With 1,247 households, that works out to about one roofing company for every 416 households in Hortonville.
Outagamie County as a whole has 22 of these establishments, so Hortonville accounts for roughly 14% of the county total and customers may also compare you with businesses in neighboring towns.
The median household income in Hortonville is $82,063. Higher-income households tend to book online and compare options carefully, so clear prices and service details matter.
About 72.3% of occupied homes are owner-occupied, so many customers are long-term residents who stick with a business they like.
The median age is 44.4. Customers here use both phone calls and online booking.
90.4% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.
40.4% of housing units were built before 1980, so older homes are common here and repair work is steady.
The median home value is $263,900 and the median gross rent is $851 a month.
What Your Website Should Do
For roofing companies in Hortonville, the site has to turn a search into a booked visit or a quote request without a phone call going to voicemail:
- Inspection booking
- Project photo gallery
- Insurance claim help page
- A mobile page that loads fast with your hours, address and service area
- A missed-call text-back so after-hours callers still hear from you
Get a Website Built for Roofing Companies
We set up the website, online booking and missed-call text-back for your roofing company and keep it updated each month, starting at $149 a month.
See plans and pricing →Questions? Email [email protected].
Common Questions
How many roofing companies are in Hortonville, WI?
Census ZIP Business Patterns 2023 count 3 roofing company establishments in the ZIP codes whose postal city name is Hortonville (54944). That is 9.2 per 10,000 residents, 8th of 46 Wisconsin places we measured.
How do people in Hortonville, WI search for a roofer?
Short searches like “roofer Hortonville” and “roofer Hortonville WI”, plus longer ones such as “roofers open near Hortonville WI” and “roofer near Hortonville WI prices”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.
What does a roofer charge per hour in Hortonville WI?
Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a roofer, which is why roofing companies in Hortonville that answer it on their own site, in plain words, tend to get the call.
Is Hortonville a competitive market for roofing companies?
By our measure the market is crowded: 9.2 establishments per 10,000 residents against a Wisconsin median of 3.0.
What should a roofing company website in Hortonville include?
Start with inspection booking, project photo gallery and insurance claim help page, plus a fast mobile layout and click-to-call.
How much does a managed website for a roofing company cost?
SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).
Roofing Company Pages Nearby
- Roofing Company in Chetek, WI — 3 establishments
- Roofing Company in Como, WI — 4 establishments
- Roofing Company in Lake Wissota, WI — 3 establishments
- Roofing Company in Lodi, WI — 3 establishments
- Roofing Company in Lake Wazeecha, WI — 4 establishments
How We Built This Page
Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 238160 (Roofing contractors), summed over the ZIP codes whose USPS city name is Hortonville (54944). County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.