Hair Salon in Leonardo, NJ: Market Data and a Website That Gets the Call

Leonardo has 3 hair salons by the latest Census count, or 12.0 for every 10,000 of its 2,493 residents. That is close to the New Jersey median of 11.2 per 10,000 for the places we measured, so competition in Leonardo is about average. Small things like a fast mobile site and quick replies decide who gets the call.

In Leonardo, a typical customer is a new client comparing stylists' work before booking a long color appointment. They type “cut and color prices” or “color or balayage near me” into a phone and decide within minutes.

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Leonardo Market Snapshot

MeasureLeonardo, NJ
Hair Salon establishments (ZIP 07737)3
Per 10,000 residents12.0
New Jersey median per 10,000 (places measured)11.2
Rank among 343 measured NJ places157th
Hair Salon establishments in Monmouth County349
Population2,493
Households970
Median household income$138,125
Median age36.9
Owner-occupied homes83.9%
Commute by car, truck or van77.6%

How Customers Search for a Hair Salon in Leonardo, NJ

Here is how customers in Leonardo phrase their searches, based on free Google autocomplete data.

Each of these deserves a clear answer on your site: a service page, your hours, a price range and a way to book.

What the Numbers Mean for a Hair Salon

With 970 households, that works out to about one hair salon for every 323 households in Leonardo.

Monmouth County as a whole has 349 of these establishments, so Leonardo accounts for roughly 1% of the county total and customers may also compare you with businesses in neighboring towns.

The median household income in Leonardo is $138,125. Higher-income households tend to book online and compare options carefully, so clear prices and service details matter.

About 83.9% of occupied homes are owner-occupied, so many customers are long-term residents who stick with a business they like.

The median age is 36.9. Customers here use both phone calls and online booking.

77.6% of workers commute by car, truck or van, so many people search on the go and need directions and hours right away.

What Your Website Should Do

For hair salons in Leonardo, the site has to turn a search into a booked visit or a quote request without a phone call going to voicemail:

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Questions? Email [email protected].

Common Questions

How many hair salons are in Leonardo, NJ?

Census ZIP Business Patterns 2023 count 3 hair salon establishments in the ZIP codes whose postal city name is Leonardo (07737). That is 12.0 per 10,000 residents, 157th of 343 New Jersey places we measured.

How do people in Leonardo, NJ search for a hair salon?

Short searches like “hair salon Leonardo” and “hair salon Leonardo NJ”, plus longer ones such as “hair salon near Leonardo NJ open now” and “hair salon cost in Leonardo NJ”. These phrases come from free Google autocomplete data for this kind of business. A page that answers them plainly, with your hours, prices and service area, is what shows up.

Do i need to tip at a hair salon in Leonardo NJ?

Census data does not track this, so we do not quote a number. It is one of the questions people type most often about a hair salon, which is why hair salons in Leonardo that answer it on their own site, in plain words, tend to get the call.

Is Leonardo a competitive market for hair salons?

By our measure the market is about average: 12.0 establishments per 10,000 residents against a New Jersey median of 11.2.

What should a hair salon website in Leonardo include?

Start with booking by stylist with service length built in, photo gallery by service and deposit option for long color appointments, plus a fast mobile layout and click-to-call.

How much does a managed website for a hair salon cost?

SMB Site Services plans start at $149 a month with a $350 setup (Local Starter). Website + Business System is $250 a month ($750 setup) and Growth Automation is $450 a month ($1,200 setup).

Hair Salon Pages Nearby

How We Built This Page

Establishment counts: U.S. Census Bureau ZIP Business Patterns 2023, NAICS 812112 (Beauty salons), summed over the ZIP codes whose USPS city name is Leonardo (07737). County figure: County Business Patterns 2023, context only. Population, households, income, age, housing and commuting: American Community Survey 2024 5-year estimates. Counts include all establishments with paid employees and are not a list of specific businesses. Updated 2026-10-23.